THE PATIENTPOINT DIFFERENCE
Unrivaled Trust and Results
PatientPoint has an untarnished reputation for delivering superior results to our sponsoring brands. With 35 years of point-of-care innovation and leadership, we are uniquely positioned to be your trusted point-of-care partner.
Monthly Digital
Campaign
Success Reports
What You See
Is What You Get
PatientPoint offers complete transparency. To us, ‘TMI’ is a good thing. Last year, we delivered over 6,000 independently audited digital campaign success reports to our client partners. These reports offer proof-of-performance data for every campaign investment, meaning our clients always have ongoing line of sight to monitor campaigns and maximize campaign performance.
Yes, we like being an overachiever.
This initiative exceeds point-of-care industry guidelines, which recommend POC publishers issue reports on 25% of all campaigns twice annually. That’s not good enough for us. We report on 100% of campaigns on a monthly basis.
since POCMA audit guidelines were established.
Over 200
audits
performed
PatientPoint screens in the waiting room, exam rooms and the back office undergo annual audits to validate that they are in the office, in operation and playing content.
Monthly reporting of ad plays, open days, play days, total locations, total devices and total HCPs is provided for 100% of our client campaigns.
PatientPoint printed treatment guides continue to be audited by AAM for all campaigns to confirm printing, shipping and delivery.
Going Above and Beyond
Our digital campaign success reporting isn’t the only initiative that goes above and beyond for our client partners. Our verification and validation measures exceed industry standards in a variety of areas to ensure our client partners have the highest level of confidence in their POC campaigns.
35-year Leader and Innovator
Experience Matters
Three decades ago, point of care wasn’t a point on any marketer’s radar. But then our founder, Mike Collette, went to a chili cook-off, and a couple of bowls—and sips of Pepto—later, point of care become a powerful channel in the media mix. (We’ll have to share that story with you later.)
The PatientPoint leaders who pioneered point of care remain at our helm, driving new innovations that deliver meaningful results to patients, healthcare providers and your brand.
(Top) Mike Collette, founder and CEO; (bottom) Linda Ruschau, Chief Client Officer
The Company We Keep
They’re in good company: We also partner with the most credible medical associations and organizations and the largest health systems to ensure all patients get the education and information they need to live longer, healthier lives.
Twenty of the top 20 pharma
companies partner with PatientPoint.
PatientPoint Is Point of Care
It takes a strong foundation to guarantee success. No point-of-care partner comes close to PatientPoint’s experience, solutions and success. Have questions? We’re happy to answer them.
©2024 PATIENTPOINT, LLC
The First POC Publisher to Earn Media Rating Council Accreditation
PatientPoint has received MRC accreditation for our Digital Campaign Report that provides our client partners with monthly proof-of-performance and key campaign metrics for their campaign investments. MRC is the media industry’s foremost independent measurement authority.
The First POC Publisher to Earn Media Rating Council Accreditation
PatientPoint has received MRC accreditation for our Digital Campaign Report that provides our client partners with monthly proof-of-performance and key campaign metrics for their campaign investments. MRC is the media industry’s foremost independent measurement authority.